On Thursday, Google announced that its best generative AI capabilities will now be included in Workspace Business and Enterprise plans, eliminating the need for add-ons. This brings AI-powered tools to businesses of all sizes, helping them enhance productivity, creativity, and innovation.

“AI is foundational to the future of work,” said Jerry Dischler, president of cloud applications at Google. “Our goal is to make the transformative power of AI accessible to every business at an affordable price.”

The new AI features are available in Gmail, Docs, Sheets, Meet, Chat, and other Workspace tools and will assist users in tasks such as drafting documents, summarising emails, and taking meeting notes. 

Additionally, users will be able to interact with Gemini Advanced, a next-gen AI tool that can aid in research, coding, and data analysis.

“Businesses that embrace AI are gaining a significant competitive edge. Generative AI has reduced the burden of mundane tasks and has become a strategic partner for businesses, helping them bring their best ideas to life,” Dischler said.

The update was rolled out to Workspace Business customers starting Thursday and will be extended to enterprise customers later this month. 

Pricing has been simplified as part of the integration. For example, if a customer on the Workspace Business Standard plan with the Gemini Business add-on previously paid $32 per user per month, under the new plan, they would be required to pay only $14.

Google has emphasised its commitment to data security and privacy. “We don’t use your data, prompts, or generated responses to train Gemini models outside of your domain without permission,” Google stated. 

Additionally, Gemini adheres to privacy and security certifications, including SOC 1/2/3, ISO 27001/17/18, and HIPAA compliance.

The pricing changes take effect immediately for new customers, and they will be updated for existing customers starting March 17. Small businesses are not currently affected by these pricing changes.

The company encourages users to start a no-cost AI trial and learn more through upcoming webinars. “Today is just the start,” said Dischler. “We’ll continue to introduce new AI features throughout the year to empower our customers and help them innovate for the future.”

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