Archives for dynamic creative optimisation


So far the role of artificial intelligence has only been that of an assistant to human creativity. Today, new and improved AI-based tools like those of Adobe, are invigorating artists by providing a platform to visualise every idea that inspires them by allowing them to draw, erase and redraw. Programmatic advertising, for instance, has grown…
The post Mad Men Reinvented: Dynamic Creative Optimisation Is Reimagining Advertising In The AI Era appeared first on Analytics India Magazine.

