Archives for OTT

29 Oct

Myelin Foundry CEO Wants To Transform Media Consumption Using AI

In his role as CTO, Dr Gopichand Katragadda drove innovation for the Tata Sons and its subsidiaries as a global conglomerate. In 2018, he left Tata Group to work on his new project — the Myelin Foundry where he, along with co-founders, is working to transform human experiences in various areas using artificial intelligence on…

The post Myelin Foundry CEO Wants To Transform Media Consumption Using AI appeared first on Analytics India Magazine.

22 Jul

How BIGO LIVE Is Using AI/ML To Customise & Showcase User-Generated Video Content

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image-5960

With the advent of affordable internet and smartphones, video content streaming has witnessed a tremendous rise in the past couple of years. Today, the millennials and Gen Zs believe in binge-watch their favourite shows on digital platforms at a time of their own choosing. Thus, giving rise to video content platforms. Talking about the Indian…

The post How BIGO LIVE Is Using AI/ML To Customise & Showcase User-Generated Video Content appeared first on Analytics India Magazine.

02 May

How AI Is Helping Viu Close In On Their Game Plan Of Hitting The 100 million User Mark

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image-4263

According to a source, the OTT industry in India is estimated to become a $5 billion industry by 2023. Over the last couple of years, Video-On-Demand market in India has gained tremendous popularity with content players such as Netflix, Amazon Prime etc. And this rise in the market has pushed the players to create and…

The post How AI Is Helping Viu Close In On Their Game Plan Of Hitting The 100 million User Mark appeared first on Analytics India Magazine.