Archives for AI marketing

03 Jul

How Coca-Cola And PepsiCo Use AI To Bubble Up Innovation

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image-23989

In its first year of operations, Coca-Cola sold only around 25 bottles of Coke. Today, the company sells approximately 1.9 billion servings of its drinks across over 200 countries. As many as 90 percent of the global population recognises Coca-Cola’s iconic red and white logo. In fact, despite sharing a smaller share of the market,…

The post How Coca-Cola And PepsiCo Use AI To Bubble Up Innovation appeared first on Analytics India Magazine.

15 Jul

How An AI Startup Can Effectively Market Itself

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image-5811

In this fast-moving, ever-evolving business world, it is becoming a challenging task for new-born companies to grow and get a hold of the market. When your company deals with or sells artificial intelligence (AI), the challenge becomes huge. Every year, a significant number of startups are getting established and with that, the competition is also…

The post How An AI Startup Can Effectively Market Itself appeared first on Analytics India Magazine.

02 Jan

How AI Is Behind The Planning & Execution Of Mega Sales And Campaigns

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image-1763

We’ve seen, heard of, and even participated in some of the biggest online sales like Black Friday/ Cyber Monday, Amazon’s Great Indian Festival, or Flipkart’s Big Billion Day Sale. These are among the most lucrative sales seasons for both e-commerce companies as well as brands since they are timed during peak festive periods each year…

The post How AI Is Behind The Planning & Execution Of Mega Sales And Campaigns appeared first on Analytics India Magazine.

30 Dec

Have AI Bots Become The New Business Gurus?

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image-1709

Personalised marketing has become essential for every leading brand globally. From calls, e-mails to now chatbots, marketing has come a long way. Artificial intelligence and machine learning have now stepped in market automation to up the game. Companies like Amazon and IBM are using their own AI chatbot software to interact with customers in a…

The post Have AI Bots Become The New Business Gurus? appeared first on Analytics India Magazine.