Archives for data privacy - Page 8
Data Paradox: Privacy Laws Will Soon Be Applied In India. Here’s What It Means In Data Analytics


In 2018, the much publicised Facebook and Cambridge Analytica news brought to light a very important aspect of our digital existence: the consequences of data misuse. Most importantly, it served as a catalyst to get people thinking about their digital footprint and how they want companies to treat their personal data. It was an impending…
The post Data Paradox: Privacy Laws Will Soon Be Applied In India. Here’s What It Means In Data Analytics appeared first on Analytics India Magazine.


AI is now the new mystical Jedi – the panacea for most ills in marketing. Many marketers remain hopeful about its ability to solve few age-old marketing dilemmas. Yet others view it sceptically as new age marketing voodoo. What perhaps might be a different approach is evaluating what are the biggest challenges that marketers face…
The post Are Artificial Intelligence And Marketing Best Friends Yet? appeared first on Analytics India Magazine.